Amnesty International has installed a new anti - domestic - revilement advertizement fixture in Hamburg , Germany which is adequate parts cunning and shocking : when you reckon at the photo , it ’s a smiling duet ; when you seem away , it ’s a dude punchin ’ a dame .
The hoarding works by scanning its law of proximity with an eye - tracking camera , which activate an image switch on the display panel when it senses someone looking at it . The variety only occurs after a abbreviated delay , so that observers understand what ’s going on , and get the subject matter .
It ’s a fantastically effective concept , and a brilliant function of technology . Kind of distressing , then , that it ’s likely award bait , and doomed to be a lone instalment , according to Copyranter . [ CopyranterviaDvice ]
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